
Zenalbum privacy policy
Last updated: 13 November 2026
This page covers the iPhone app. For the Android version (Google Play), published by LCPA SARL: Android privacy policy.
In short: The app asks for no account, no name and no email address, and the studio collects nothing. Your photos are read on the phone, only to show them and file them in the albums you choose: the app never sends them anywhere. The free version shows Google AdMob ads, which process certain data from your device according to the choices you make in the consent form.
1. Who is responsible?
The “Zenalbum” app for iPhone is published by Ludovic Giacalone (France), the data controller. Contact: contact@lcpastudio.fr (subject “Zenalbum”).
This website, which presents the app, is published by LCPA SARL under the LCPA Studio brand (see the legal notice).
2. Photos and videos
To work, the app asks for access to your photo library. It reads your photos and videos and the date they were taken only on the iPhone, to show them, group them by moment and file them in the albums and folders you choose, mark them as favourites or, at the end of a session and after you confirm in Apple’s window, delete the ones you put in the bin. The app sends no photos, no videos and no information about them to the publisher or to any server: they never leave your phone through the app. If you use iCloud Photos, Apple syncs your albums across your devices, as for any album created in Photos.
You can remove access at any time: iPhone Settings › Privacy & Security › Photos.
3. What the app saves
The app keeps only on your device: the list of photos already sorted (technical identifiers, not the photos themselves), your credits, recently used albums, your settings (reminder) and the “No ads & unlimited” purchase. None of this is sent to a server of the publisher. Deleting the app erases this data.
4. Ads (Google AdMob)
The free version shows two kinds of ads: a short full-screen ad every 8 photos sorted (never during a gesture) and a video ad you choose to watch to earn 10 credits. They are provided by Google (Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland). To display ads, measure their effectiveness, limit how often they repeat and fight fraud, Google’s advertising kit may process: an app-specific identifier, the IP address, technical information about the device (model, system version, language), an approximate location derived from the IP address, and your interactions with the ads. The app does not ask to track you across other apps: Apple’s advertising identifier (IDFA) is not used. Google may process this data outside the European Union, in particular in the United States, with the safeguards provided for by the GDPR (EU-US Data Privacy Framework adequacy decision, standard contractual clauses).
Consent (Europe and UK): before any ad, a Google form lets you accept or refuse personalised advertising; no ad is requested before you answer. You can change your mind at any time: Settings › Ad choices. If you refuse, non-personalised ads may be shown.
Learn more: how Google uses data from partner apps · Google Privacy Policy.
Legal bases: your consent (Article 6(1)(a) GDPR) for personalised advertising; legitimate interest (Article 6(1)(f)) to show non-personalised ads, measure their effectiveness and fight fraud.
5. The “No ads & unlimited” purchase
The purchase is handled entirely by Apple. The publisher receives neither your name nor your payment method: only confirmation that a purchase took place. Once it is bought, no more ads are loaded and credits are unlimited.
6. Reminder and rating request
The weekly reminder is a local notification, prepared on your iPhone, without any server. The iPhone asks for your permission after your first session; you can change the day and time, or turn the reminder off, in the app’s settings or in iPhone Settings › Notifications. The rating request is Apple’s official window.
7. Children
The app is for all ages and is not specifically aimed at children. It asks for no personal information.
8. Retention period
App data stays on the device until the app is deleted. Advertising data is kept by Google according to its own rules.
9. Your rights
Under the GDPR, you have the right of access, rectification, erasure, restriction of processing, objection and data portability, and the right to withdraw your consent and to give instructions on what happens to your data after your death. To exercise them: contact@lcpastudio.fr. You can also lodge a complaint with the CNIL (www.cnil.fr) or the authority in your country.